Il Senso della CreativitΓ Β© per la Luiss Business School
The Sense of CreativityΒ© for Luiss Business School





πΌπ π πππ π πππππ πππππ‘ππ£ππ‘πΜΒ© is an exciting experiential laboratory to develop creativity in business.
π― The objective is to promote the brand of 5 startups through products and performances designed with the 5 sensesπ.
π©βπ The protagonists, divided into groups, will have to:
β Make a gadget β TOUCH
π Creating a perfume β SMELL
π
Invent a gourmet dish β TASTE
πCompose a jingle β HEARING
π Shoot a video clip β SIGHT
π¬ At the end of the laboratory, a debriefing takes place in which the teams share with others what they have produced through demonstrations, tastings and performances: the activities and experiences lived during the laboratory are always attributable to skills and aspects typical of business management .
π Each team will finally vote on the work of the others, giving them a score that will determine the final ranking!